3 Ways to Get Known, Liked and Trusted Faster

By Terry Bean.

Perhaps you've heard the phrase "All things being equal, people will do business with people they know, like and trust". This was popularized by a good friend, tremendous author on referrals and communications and all around great guy, Bob Burg.

I liked his point so much that I did my best to simplify it into 5 easy words:

ALL business is relationship business.

If we can agree with that statement and that Bob's statement is the foundation for good relationships, then we must agree that it is important to get known, liked and trusted FAST.

To support that, I offer you these three ideas:

1. Ask for an introduction from someone who knows both you and the party you're looking to meet/impress. The more credibility they have with the other party, the better. I know you're thinking, "How do I know who they fun center business funding through trusted relationshipsknow"? Put your social media detective hat on and go take a look. LinkedIn and Facebook both do an excellent job of showing "mutual connections". Search those lists and see who you know in common. Can't find anyone? Then take a look at LinkedIn and see who else works at the same location and do the same search. As different as our circles of influence may be, there is often some overlap.

2.  Leverage endorsements or recommendations. These are even better if they are from people who both parties know or at least have heard of.  One of my favorite phrases is "If I stand here telling you how great I am, it's a sales pitch. If someone else does it, especially a friend of yours...it's the truth". Again, we can turn to social media to get recommendations, LinkedIn, Facebook, Google, Yelp all have really strong recommendation or endorsement engines.

  • Step 1 in getting them is you have to earn them. Do great work.
  • Step 2 in getting them may involve actually asking for them. Make sure it's easy for people to say great things about the great things you do. Want to kick it up a notch, try and get these on video.

3. Find common ground. This approach works really well and can do so quickly especially if you don’t have the other two in place. You find common ground most easily by asking questions about shared experiences. There is a bit of a balance between being an interested person and an interrogator so be ready to walk that line. Nobody likes to play 20 questions unless there’s a million dollar prize at stake. Some of the questions that will help you get started center around where people grew up, went to high school and college. Whether or not they  are married, have kids and what sports they and their kids play. What they like to consume in terms of books, music, movies, TV or even food. You see all of these are shared experiences and can lead to people or places you know in common.

Ultimately people like people who they perceive are like them. Using these tips can help with that perception. And hopefully, get that investment you seek ;-)

Terry Bean Speaker Author Mentor Coach - Fun center social mediaTerry Bean has a passion for helping others succeed. He has put this passion to good use, offering his consulting services and relationship marketing knowledge to hundreds of businesses and individuals across the U.S.A. Check out his passions for business. http://trybean.com

What is the ideal length for a Business Plan?

typical Investor reviews 500 business plans each year, perhaps more. Of those 500 business plans, the majority are filed, lost or disregarded. Reasons for this are numerous, but Investors commonly complain that many of the business plans they receive are thick, overly ponderous documents. Many Investors will reach for the thin business plans first, finding this strategy most appealing when sifting through several hundred candidates. The ideal length for a business plan, according to many Investors, is 25 pages, with appropriate appendices.

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Family Entertainment Center Start Here

Family Entertainment Centers, Arcade Business, Amusement Parks and Children's Entertainment Centers - the resources you are looking for to design, build, open and operate a successful family entertainment center business.

"Bumper boat ponds will cost from $100,000 and up when equipped with 8 or more boats, fiberglass liners, water filtration and treatment equipment, safety fencing and lighting..."

By Peter F. Olesen

Too often, people start planning a family entertainment facility (herein referred to as an FEC) with little or no realistic information concerning the costs involved.

Limited Budgets

We constantly hear from people with projected budgets under $100,000.00 because they have obtained no realistic information prior to establishing their concept. There are no good reference books in the library, to our knowledge, that can realistically prepare newcomers for the enormity of their projects.

While it is possible to develop a small indoor facility with one or two budget attractions or a small miniature golf course in a leased location, for that small a budget, most facilities will cost far more. This is especially true when the FEC will include multiple attractions.

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Amusement Demographics 101

To clearly determine your local market opportunity and the potential of your project idea's profitability, the first step is looking at the local demographics.

The study and understanding of the demographic make-up of your market opportunity can be a complex one. However, prior to really digging into the specific data, and spending volumes of time there, you can do some quick, general rule-of-thumb projections to at least get a start and some degree of initial confidence, that yes this is an idea that could work.

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